Wal-Mart Customer Service
The Walmart’s history goes way back to 1996, when the first store was open by founder Sam Walton in Roger, Ark. Sam Walton Believed firmly in customers getting the best service possible. Competitors doubted Sam when he share his idea of low price along with great customer service. Walmart was built on the principle that customers comes first no matter what. Sam rely solely on give the best customer service great customer experience. In 1992, he was awarded the President of Freedom by President George Bush because of his commitment to serve customers. "If we work together," he said, "we'll lower the cost of living for everyone...we'll give the world an opportunity to see what it's like to save and have a better life." (Walton). The legendary Sam Walton died in that same year 1992 but Walmart continue to be one of the leading company in the industry. McMillon the CEO of Walmart, set very high standards that complies with Walton’s strategies. In an interview he discuss Walmart’s future outlook. "First, we will be a customer-driven company. We've always said the customer is our boss and we'll make decisions based on how we can serve them better, second, we will invest in our people. As we change and grow, it will be our associates who will make the difference. Finally, we need to be at the forefront of innovation and technology. We will lead with urgency to get ahead of change." (McMillon). From the statement made by McMillon, It’s clear that customer service is the main priority; this in turn will change customer experience for the better. Walmart strive to improve its customer experience by investing in numerous tests. The first test is the new ship to store option that allow customers to pick up items in lockers in the store with a customize code (Business Insight). This process speeds up the process of shopping and give customers the ability to not wait on line of taking forever to get out of the store. This option is appreciated by...
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