University of Phoenix Material
Effects of Mass Media Worksheet
Write brief 250-to 300-word answers to each of the following:
What were the major developments in the evolution of mass media during the 20th century? The major developments in the evolution of mass media during the 20th century were the television, radio, and the internet. In the early decades of the 20th century, the first major nonprint form of mass media—the radio—exploded in popularity and was widely available by the 1920s which allowed huge numbers of people to listen to the same thing at the same time (Lule, J. 2012). As the radio became available and affordable to a majority of the public, it became a great way to get information to a large number of people and in large areas in a short amount of time. “The post–World War II era in the United States was marked by prosperity, and by the introduction of a seductive new form of mass communication: the television” (Lule, J. 2012). As the TV became more and more popular with the American culture, previous methods of mass media began to fall of the map or have a noticeable decline in use due to the TV being able to stimulate people both visually and with audio. The Internet is another major development in mass media and also combines all forms of other media into one source. When the internet was first created, it was targeted more for academic purposes and most people were not aware of its existence. As more and more people connected to the internet, it became one of the fastest ways to get information out to the public since there are in excess of 150 million Web pages on the Internet and approximately 5,000 new pages are added each day (Element K Journals). How did each development influence American culture?
The development of the radio had a large impact on American culture from the beginning because it was able to reach huge numbers of people at the same time. The radio was also used as a...
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